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Course 3
Creating your own projects with AI

Unit 3 – Advertising with AI

Lesson 2:  Creating AI promotional images

When you need to create impactful images to promote your project, you already know some good AI techniques to generate images for you. This could be a specific subject, or good background images for your website or social media.

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You may however, come across images that aren’t quite right for your purposes. You can use a photo editor to edit any image to fit your purposes more closely. Some popular image editing suites have AI capabilities to help you get what you need. For instance you can select and remove elements from images, and the AI will apply generative fill to the background so that it looks seamless. You can also apply AI cropping, colour filters and rotate to images so they look their best.

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Canva https://www.canva.com/  is a powerful online design site. It is free for its basic online photo editor, and you can access the AI features with a Pro subscription. Here is a summary of its AI features: https://www.canva.com/designschool/tutorials/new-features/AI-image-magic/ 

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Photoshop requires a subscription, with discounts for students, but has very powerful AI features like generative fill, where you can use a text prompt to add new elements to an image. https://www.adobe.com/products/photoshop/generative-fill.html 

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